Production, Distribution and Changes

Production, distribution and changes.
In this blog post I will talk abut the production, genre, distribution and changes within magazines.

Production Technology
The production technology for magazines is print.

Distribution
Magazines are distributed in shops e.g, supermarkets, local shops/newsagents, where you can get physical copies. You can read them online if you have a subscription or when you buy certain newspapers you can receive a free magazine.

Genre

• Lifestyle
• Entertainment
• Music
• Health
• Fashion
• Women's Issues
• Mens Issues 
• Art
• Comics
• Graphic novels 
• Religious 

The target genre for my chosen magazine
The target genre for Heat is a Entertainment magazine aimed at middle-class women who have a sense of humour and are interested in enjoy gossip and celebrities.

Codes and conventions of Heat - Nowadays 

• Bright colours to attract attention of the eye
• Girly colours such as pinks, reds and purples 

• Pictures of men without their shirts to perhaps attract the women to the magazine, for example the "Torso of the week"

 

• Pictures of celebrities in casual situations so the readers can relate
• Attention grabbing headlines

Codes and conventions of The People from 1980.

• Front page is more simple as there's only one story on there and it isn't a story that can be deemed as something "silly". The stories on the Heat cover were about celebrities having spots, people in the 1990's wouldn't of published stories about those type of things in a high end entertainment magazine. 
• The colour scheme is red with white then yellow with blue. These colours are simple, they don't jump out in your face like the ones on Heat. 

Narrative structures
The types of narrative structures are linear, non linear, multi strand, single strand, open ending and closed ending.

I have looked at an advert for Heat magazine and I decided that the types of narratives included in this are linear, a closed ending and multi strand. I think it's linear because it has a beginning, middle and end. In the beginning everything is happy, in the middle the drama happens and by the end it's over. I think it is multi strand because it's following both of the peoples point of view and the ending is a closed ending because you see who takes the magazine and the fight is finished. The advert relates with the target audience because of the women in the clip. The women all look the same age and they're in clothes that don't look they paid millions for which may show they're middle class working by what they wear.

Resources:
http://journalism.winchester.ac.uk/?page=256
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Heat magazine - Selection of content, construction of content, codes and conventions and modes of address.

Selection of content, construction of content, codes and conventions and modes of address
In this blog post I will be talking about the magazine Heat. I will be explaining the content they use and the construction of it, the codes and conventions and modes of address.

Heat magazine
The name of this media product is Heat magazine. Heat magazine is a celebrity gossip magazine and it is ran by the company Bauer Media, in England. All the content in Heat magazine is about celebrities, fashion, beauty and advice. Addressing the audience with Heat Magazine is about the selection of content. 

This could be something like the logo. The logo is the title on the magazine and every single magazine of Heat has the same title which shows it is the logo as it is instantly recognisable from this. The logo is 'heat' written in red with a white background or outline and they use this logo so that they are easily identified to the public. The logo stands out instantly as it's a bright colour on a plain background and this then creates it to stand out and red is also a colour that you'd find womanly, which is their target audience, so women would be attracted towards it. 

The content of the magazine is mostly to do with celebrities. It's got the latest relationships, celebrities becoming mothers and gossip that's going on in the celebrity world. The fashion content tends to be the latest red carpet dresses or celebrities that have been caught going out in a really fashionable outfit that has gained a lot of popular attention. All though in the fashion pages there is always a "high street" style next to the celebrity style, which may show that the target audience aren't higher working class, as they can only afford  the high street style. Unlike in a magazine like Vogue, there's only the the highest end style for the highest working class women.

The captions throughout Heat magazine are humorous, they tend to be in small print on the images. The images in Heat magazine are images of celebrities to go with the story that was written about them and obviously there images of the celebrities in the fashion pages. 

The modes of address means the way something is presented. The way Heat is presented is very basically laid out. First thing you see with the selection of content is the front page which has all the latest stories on. The front page tends to always have pinks, reds, bright blues and yellows on to catch the attention of people when they're looking over the magazines in the shop, this is a code and convention of most magazines, the front cover needs to catch the eye of people in the super market. When you look into the magazine the content you see is some adverts for products, the adverts throughout the magazine tend to be women advertisements things women would want because the target audience is women so it wouldn't make sense for them to advertise something for men or children. Then we have the contents page, then usually a page that has many different short pieces of information on that isn't important enough to make the main stories. After this there's stories that were on the front cover then usually fashion/health, movies that are coming into the cinema, advertisements or beauty in between the main stories and towards the back of the magazine we see the horoscopes, letters and emails, vouchers and fitness advice. The layout of Heat magazine is what I would call informal as there's images put under writing, text around images, captions over image. Also they tend to have one large image in the center of the story, the the text around. The titles are always in the top left hand corner and the sub titles are always underneath in smaller print and their stories are always in columns.

Recourses:
http://www.bauermedia.co.uk/about
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Mass/Niche - Magazines

Mass and niche 
In this blog post I will be explaining what mass and niche is and how they fit into one of my FMP's (Final Media Products). One of these I have chosen is to complete and create my own magazine.

Magazines as a whole are a mass media product but you can also get niche magazines.

Mass
Mass marketing is about creating a product which appeals to all types of consumer. Mass marketing often ends up with the brand name being used instead of the product name.

Niche
A niche market is usually a smaller segment of a larger market. Companies using a niche market often get less sales than they would if they aimed at a mass market. 

Mass magazines: Heat.
Heat is a mass magazine product because this magazine covers many different things. For example they have fashion, celebrities, health and advice. This type of magazine could target different audiences as they have a diverse amounts of topics. 

Niche: Empire.

Empire is a niche magazine product and this is because it only covers one specific type of product, which is films. This magazine will tend to only hit one audience which would be film lovers.

Resources:
Mass and niche
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FMP

FMP: For my final FMP (Final Media Products) ideas I have thought I'd like to create one of the following three:

• my own magazine
• a radio station 
• music video

For my magazine I'd like to create a celebrity gossip magazine for the teenage audience only. I'd like it include a lot of advice columns, fashion and gossip about the celebrities they like most. My target audience would be between the ages of 14-19, I'm aware it's not the largest target audience but for what I want I need to have the suitable age range of teenagers as some things in the magazine could not be suitable for young children or older women.

For my music video I would like to create a music video to a drum and base song, because I like the idea of having the music being cut to a real beat of music and I can imagine using the studio to create an amazing effect with the lights for the chorus and creating a music video that I would be really proud of.

For my radio station I'd like to create a rap station, followed with news, conversation and music that could follow this genre. I personally don't think there is a radio station that is specific to playing just rap music, talking about only rap artists and revealing the news about rap artists. Also, this is my favourite type of music so I'll enjoy creating this throughly.